Proton Persona

4.19 | 52 Review(s)
RM 47,800 - 58,300 OTR Price in Kuala Lumpur
Dp RM 9,600 EMI : RM 496 x 84
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Proton Persona 2023

Proton Persona 2023 is a 5 Seater Sedan available between a price range of RM 47,800 - 58,300 in the Malaysia. It is available in 5 colors, 3 variants, 1 engine, and 1 transmissions option: CVT in the Malaysia. The Persona dimensions is 4366 mm L x 1722 mm W x 1564 mm H. Over 45 users have reviewed Persona on basis of Features, Mileage, seating comfort, and engine performance. Persona top competitors are EQE, Bezza, Saga and Ativa.

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Key Specs of Proton Persona

Transmission Type
Petrol CVT
Seating Capacity
Petrol 5 Seats
Engine Displacement
Petrol 1597 cc
Petrol 108 hp
Persona Specifications

Persona Design Highlights

  • Dashboard View
    Dashboard View

    Proton Persona has a minimalist yet usable dashboard that provides easy access to information.

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  • Front Ac Controls
    Front Ac Controls

    Comes with a digital display for AC temperature display.

  • Tachometer

    The instrument cluster shows speed, distance, fuel, and heat through the gauges.

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  • Airbags View
    Airbags View

    6 SRS airbags have been deployed to protect you in case of a collision.

  • Wheel

    The dynamic dual-tone 16” alloy wheels help you move in style.

  • Front Fog Lamp
    Front Fog Lamp

    The front fog lamp is shaped like a bar, and it increases driver visibility.

  • Door Handle
    Door Handle

    The beautifully crafted door handle allows you to enter and exit the cabin.

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Persona Pros & Cons

Get the better insight and helps to buy or not
Things we like in Persona

For an entry-level sedan, the Proton Persona looks quite smart with a flowing design which looks very youthful. The curvy layout of headlamps, as well as tail lamps, do make the Proton Persona feel a car from the current generation, which is something which other entry-level sedans do lack due to cost-cutting. 

Another praiseworthy aspect for an entry-level sedan like the Proton Persona is the amount of safety features it is packed with. The Proton Persona is equipped with all the bells and whistles in this arena, like six airbags, ABS with EBD, traction control, vehicle stability control, and front and rear parking sensors, which make the car feel safe and secure.

Things we don't like in Persona

While the exterior design of the Proton Persona feels youthful, the in-cabin experience is not all that premium, thanks to a very sober-looking cabin design as well as pared-down build quality. Also, there are a number of crucial features which have been put up in their very basic forms, like the headlamps which miss out on LEDs or projectors or lack of a modern automatic climate control system.

The headlamps have a very nice design, however, the visibility of the throw from them during dark conditions is not too good as compared to that of other cars in this category.

Recent Updates of Persona

While design preferences may vary, we believe that the outgoing Proton Persona stands out as one of the most appealing entry-level sedans in the Malaysian market. This popular sedan is offered in four variants, catering to different preferences and budgets. The range includes a standard manual gearbox model priced at RM 42,600 and a CVT model priced at RM 44,600. For those seeking more features and comfort, the mid-range executive CVT variant is available at RM 49,600, followed by the top-of-the-range premium CVT model starting at RM 54,600. Under the hood, all Proton Persona models are equipped with a reliable 1.6-litre, 4-cylinder, naturally aspirated petrol engine. This engine delivers a respectable power output of 107 hp and generates 150 Nm of peak torque. Safety is a top priority in the Proton Persona, making it one of the safest entry-level sedans in the market. It has achieved a five-star ASEAN NCAP crash test safety rating, providing peace of mind to drivers and passengers. Standard safety features include ISOFIX mounts, ABS with EBD, SRS airbags, electronic stability control, brake assist, traction control system, parking sensors, and hill hold assist. To suit individual preferences, the Proton Persona offers a range of stylish color options, including Snow White, Jet Grey, Rosewood Maroon, Ruby Red, and Armour Silver. With its attractive design, comprehensive safety features, and versatile options, the Proton Persona stands as a compelling choice in the entry-level sedan segment.

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Proton Persona Price List 2023

Proton Persona price in Malaysia start from RM 47,800 for base variant 1.6L Standard CVT and goes upto RM 58,300 for top-spec variant. Persona available in total 3 variants. Proton Persona price for automatic version starts from RM 47,800 . Checkout Persona 2023 price list below to see the OTR prices and promos available.

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  • Petrol
Proton Persona 1.6L Standard CVT
CVT, 5 Seats, 1597 cc, 108 hp
RM 47,800 (OTR) View Offers
Proton Persona 1.6L Executive CVT
CVT, 5 Seats, 1597 cc, 108 hp
RM 53,300 (OTR) View Offers
Proton Persona 1.6L Premium CVT
CVT, 5 Seats, 1597 cc, 108 hp
RM 58,300 (OTR) View Offers

Compare Proton Persona With Similar Cars

Proton Saga
Proton Saga
RM 34,800 - 44,800
Saga Price
Perodua Bezza
Perodua Bezza
RM 34,580 - 49,980
Bezza Price
Seating Capacity 5
Engine 1332
Power 94
Transmission Type Manual

Proton Persona Price In Popular Cities

Shah Alam RM 49,600
Petaling Jaya RM 49,600
Johor Bahru RM 49,600
Kuching RM 49,600
Please start typing to search your city here

Proton Persona Videos

Watch latest video reviews of Proton Persona to know about its interiors, exteriors, performance, mileage and more.

Persona Videos

Compare Variants Of Proton Persona

  • Petrol
  • Persona 1.6L Standard CVT
    RM 47,800 OTR Price
    Base Variant Features
    • Petrol
    • CVT
    • Air Conditioner
    • Power Steering
    • FM/AM/Radio
    • Speakers Front
    • Integrated 2DIN Audio
    • Bluetooth Connectivity
    • USB & Auxiliary Input
    • Power Windows Front
    • Low Fuel Warning Light
    • Adjustable Seats
    • Adjustable Steering Column
    • Cup Holders-Front
    • Vanity Mirror
    • Anti-Lock Braking System
    • Parking Sensors
    • Central Locking
    • Child Safety Locks
    • Driver Airbag
    • Passenger Airbag
    • Side Airbag-Front
    • Seat Belt Warning
    • Brake Assist
    • Crash Sensor
    • Door Ajar Warning
    • Side Impact Beams
    • Front Impact Beams
    • Engine Immobilizer
    • Centrally Mounted Fuel Tank
    • Traction Control
    • Adjustable Headlights
    • Power Adjustable Exterior Rear View Mirror
    • Alloy Wheels
    • Integrated Antenna
    • Digital Odometer
    • Heater
    • Tacho Meter
    • Electronic Multi Tripmeter
    • Digital Clock
    • Height Adjustable Driver Seat
    • Vehicle Stability Control System
    • Engine Check Warning
    • Ebd
    • Anti Theft Device
    • Rear Seat Headrest
    • Rear Seat Belts
    • Outside Rear View Mirror Turn Indicator
    • Fabric Upholstery
    • Driving Experience Control Eco
    • Power Door Locks
    • Central Console Armrest
    • Sun Visors
    • Rear Parking Sensors
  • Persona 1.6L Executive CVT
    RM 53,300 OTR Price
    + 10 Additional Feature(s)
    • Petrol
    • CVT
    • Engine Start/Stop Button
    • Multi-function Steering Wheel
    • Speakers Rear
    • Remote Trunk Opener
    • Touch Screen
    • Rear Camera
    • Electric Folding Rear View Mirror
    • Keyless Entry
    • Follow Me Home Headlamps
    • Front Parking Sensors
  • Persona 1.6L Premium CVT
    RM 58,300 OTR Price
    + 6 Additional Feature(s)
    • Petrol
    • CVT
    • Navigation System
    • Leather Seats
    • Automatic Headlamps
    • Leather Steering Wheel
    • Voice Control
    • Curtain Airbags

Persona Features Highlights

Proton Persona Review 2023

In Malaysia, Proton is one carmaker which has remained one of the most sought-after names among first-time car buyers, due to its affordable range of compact cars. Among all these cars, the Proton Persona has remained one of the most consistent and in-demand cars. The Persona is a premium compact sedan, which is positioned above the bare-basic and entry-level Proton Saga as a bigger, more desirable, better equipped and more powerful sedan meant purely for the masses.

The Proton Persona began its journey in Malaysia with its first-generation model in 1993, and in these three decades of its existence, the car has sold in thousands in its home market of Malaysia, thus testifying to its immense success. The Proton Persona is currently in its third-generation model and continues to offer a premium experience associated with sedans at the price of a regular hatchback. It is this value-for-money aspect which has drawn more public attention towards it.

The third-generation Proton Persona, which is also known as Persona BH, replaced the second-generation version in 2016. Since then, the Persona has received two major facelifts – one in 2019 and the other one in 2021 – and it is the latter one which is currently on sale in Malaysia. Like before, the Proton Persona shares its platform with the Proton Iriz hatchback, another best-seller from Proton. However, unlike its hatchback counterpart, the Persona gets a very different-looking exterior. Though, the cabin and powertrain options have been retained from the Iriz.

This current iteration of the Proton Persona was launched on 5th August 2021, and since then, the car has remained more or less unchanged. The Persona is available in three variants – Standard, Executive and Premium, with all these three variants powered by a combination of a 1.6-litre petrol engine and a CVT gearbox. There are six colour options on offer for the Proton Persona, namely Snow White, Armour Silver, Jet Grey, Rosewood Maroon, Ruby Red and Space Grey. 

The Proton Persona has impressed with its value engineering, courtesy of the advantage of offering sedan-like cabin space, boot space and a big car feel. Also, the powertrain is pretty fuel-efficient, while the list of features and softer ride quality make it a plusher car to go for compared to the basic-looking Proton Saga. It also undercuts all of its direct rivals in terms of pricing, making it an excellent value proposition. But when you compare it to the direct rivals, the evident signs of cost-cutting, lack of more features and a slightly dated-looking cabin become more apparent. That’s a price one pays in compensation for the lower asking price.

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Brand Proton Malaysia
Price RM 47,800 - 58,300
Body Type Sedan


Engine 1597 cc
Transmission Type CVT
Power Output 108 hp and 150 Nm of torque
Fuel Type Petrol


Seating Capacity 5 Seater
Width 1722 mm
Length 4366 mm
Height 1554 mm - 1564 mm
Cargo Volume 510 L

Proton Persona Interior & Features

Simple and functional, but not boring – that’s the impression that the cabin of the Proton Persona creates at first. Compared to the Saga, the Persona looks more premium, which is evident by the choice of materials and better fit and finish levels. A few features inside do easily make it a plusher and more modern place to be in. All the three variants of the Proton Persona are bestowed with an all-black upholstery, with the choice of materials for seats differing in the variants. 

Seats and upholstery

As said above, all the three variants of the Proton Saga have different upholstery for the seats. The base-spec Standard and the mid-spec Executive variants come with dual-tone black and grey fabric upholstery, with both of them getting different patterns and textures. The top-spec Premium variant has plush-looking brown-coloured leather upholstery, which looks richer and blends in well with the all-black cabin, despite its contrast appeal. The Executive and Premium variants are equipped with 60:40 split foldability for the rear seats.

Comfort and convenience

The Proton Persona is offered with ECO drive assist with ECO mode switch, power windows, front centre armrest with console box and manual AC with N95 cabin filter across all the three variants. The higher variants, Executive and Premium, get more features in the form of audio and Bluetooth controls on the steering wheel, a TFT unit for the multi-information display in the instrument console (which is a monotone LCD unit in Standard), push start-stop button and digital display for the AC panel on the centre console. The Premium variant, in addition, also gets a leather-wrapped steering wheel.

Entertainment, information and communication

The base Standard variant of the Proton Persona gets a basic-looking 2-DIN audio system, which supports Bluetooth connectivity and a 2-speaker audio system. The other two higher variants in the lineup, Executive and Premium, get a comparatively more modern and floating-style 8-inch touchscreen infotainment system with smartphone connectivity, which is compatible with a 4-speaker audio system. In the Premium variant, this infotainment system is also equipped with a voice command system, online navigation, online music streaming and online weather forecasting. All the variants of Proton Persona get a USB port for audio streaming and five USB ports for charging in their cabins. 


The Proton Persona is decently armed with storage spaces in the door pockets, cup holders behind the transmission lever, storage space below the front centre armrest and the closed glovebox on the co-passenger side of the dashboard. However, for a sedan of its category, the omission of the rear centre armrest is a miss. What makes the Proton Persona outshine is its 510 litres boot compartment, which is massive going by the segment standards.


Persona Exterior

Compared to the previous iteration of the Proton Persona and the Proton Saga sedan positioned below it, the new Proton Persona feels more youthful and premium to look at. It is marginally smaller than the previous-generation version of the Persona but offers a sleeker and more contemporary design, which goes well with the modern taste.

Starting from the front, the Proton Persona has a well-contoured bonnet with smooth curves flowing towards its smile-like front fascia. This fascia is comprised of a sleek-looking curved grille, which gets chrome garnish on its upper and lower edges and gets the Proton logo made of chrome in the middle. The upper chrome garnish extends over the upper parts of the sweptback and curve-shaped headlamps. These headlamps – all-LED auto units on the Premium variant and halogen units on the lower two variants – come integrated with clear lens turn indicators in their outermost corners. The nicely styled housings on the corners of the front bumper come with daytime running LED strips in the Executive and Premium variants.

Coming to the side profile, the Proton Persona impresses with its curvy design language, which looks even better with the door-mounted rearview mirrors having LED turn indicators within them. The curved window beltline adds a sense of flow to the side profile’s design. While the Standard and Executive variants get single-tone silver alloys (15-inch units in Standard and 16-inch units in Executive), the Premium variant gets dual-tone machined 16-inch alloy wheels.

The rear profile of the Proton Persona has sweptback tail lamps placed on the far outer corners of the boot lid, which have modern LED inserts and are adjoined by a body-coloured strip housing the Proton lettering across it. Atop the boot lid, there is a spoiler, which is body-coloured in the Standard and Executive variants and black-coloured in the Premium variant. The Premium variant also benefits with a blacked-out roof and satin chrome garnish at the bottom of the rear bumper, across its width.

With a length of 4366 mm, a width of 1722 mm, a height of 1564 mm and a wheelbase of 2555 mm, the Proton Persona is marginally bigger than the Proton Saga but is a bit smaller than the other sedans in its category.


Proton Persona Ride & Handling

The Proton Persona is not an enthusiastic driver’s-oriented car, which is very evident from the way its steering and suspension have been tuned for a more comfort-oriented setup. The Persona has Macpherson struts with a stabilizer bar at the front and a torsion beam at the rear. While the Standard variant rolls on smaller 185/55 R15 tyres, the other two higher-spec variants get 185/55 R16 tyres. What makes the Proton Persona a breeze to drive in the city is its hatchback-like turning radius of just 5 meters, which along with the light-weighted steering, makes it very easy to putter around in the city traffic.

Persona Engine & Fuel Consumption

The only engine option which has been made available in the Proton Persona is the 1.6-litre four-cylinder naturally-aspirated petrol engine, which it shares with the Proton Iriz hatchback. The only transmission option available in all the three variants of the Persona is a CVT gearbox.

This petrol engine produces quite modest figures for a 1.6-litre petrol engine – 109 PS of maximum power output and 150 Nm of maximum torque output, which make the Persona a decently powerful car, if not thrilling to drive. Even the CVT gearbox is tuned for maximum efficiency and a smoother driving experience, rather than offering a thrilling experience behind the wheel. The Proton Persona returns a fuel efficiency of around 15.2 kmpl (as tested in the NEDC cycle), which makes it around 12 per cent more fuel-efficient than the previous model of the Persona.


Proton Persona Braking & Safety

All the three variants of the Proton Persona are decently equipped with all the safety essentials like front and side airbags, ABS with EBD, reverse parking sensors, brake assist, electronic stability control, traction control and hill hold assist. The Executive and Premium variants are further equipped with front parking sensors and a reverse camera. The Proton Persona has already scored a commendable 5-star rating in the ASEAN NCAP crash tests, which is a testimony to its fantastic value engineering which does not come at the cost of safety.


Proton offers a standard warranty of five years or 150,000 km (whichever comes earlier) on all three variants of the Persona. In addition, the Persona is also available with a five-year data package (1 GB/month) for the online functions in the infotainment system in the Premium variant and three free labour services.

Persona Verdict

Proton Persona vs the competition

The Proton Persona is a premium compact sedan, which with its bigger size and engine specifications, takes on the lineup of executive sedans from one segment above. There are three prime rivals to the Proton Persona, all of which are slightly pricier than the former:

Honda City – The City has always been the highest-selling model from Honda in Asian car markets, and it continues to be the same in Malaysia with its fifth-generation model. With this version, the City has become slightly bigger and more expensive in size, thus making it more premium than ever before. The only engine option available in the Honda City is a 1.5-litre four-cylinder naturally-aspirated petrol engine, apart from the exclusive and expensive hybrid powertrain in the range-topping RS variant.

Toyota Vios – The Vios is to Toyota, what the City is to Honda. This executive sedan is one of the key volume bringers from Toyota in Malaysia and is known for its terrific reputation in quality and reliability for a car of this class. The Toyota Vios is available with a 1.5-litre four-cylinder naturally-aspirated petrol engine, which is offered with both manual and CVT gearbox options.

Nissan Almera – With the new iteration, the Nissan Almera has completely transformed from being a boring and functional-looking sedan to a youthful and attractive-looking one. The new curvaceous design language of the Nissan Almera makes it a stunner, while also gaining a host of new updates in terms of features and powertrain. It is now powered by a brilliant 1.0-litre three-cylinder turbocharged petrol engine, which like the Persona is offered with a CVT gearbox as standard.

 Final words

While one would expect the Proton Persona to be dramatically more premium than the Proton Saga due to its higher positioning, well, that’s not the case. Yes, the Proton Persona is dimensionally bigger and packs in a bigger and more powerful engine. But while it offers a slightly more premium styling and cabin layout, it is not a drastic upgrade. The Persona still lacks the finesse and modernity of its pricier rivals. But at the price range in which it is available, it offers an equally good package considering practical parameters like space, performance, fuel efficiency and ride quality. It could have more features for a small premium pricing, but even if it’s not the case, the Persona ranks as one of the most practical and affordable sedans available in the country. And that’s the reason why it consistently ranks as a best-seller in sales charts of the Malaysian car market every month.


Proton Persona Owner Reviews

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4.19/5 Very Good based on 52 reviews
  • All (52)
  • Features (21)
  • Specs (17)
  • Tire (3)
  • Exterior (19)
  • Dimension (8)
  • Seats (11)
  • Mileage (12)
  • Engine (11)
  • Affordable and easy to drive

    Proton Persona has been a game changer for my college commute. The affordability of this car was one of the main reasons I purchased it. I use it...

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    Jebat Sep 07, 2023 for Proton Persona
  • This car looks way better than its price

    The Proton Persona has a polished finish and design, which you would expect from premium cars. At a first glance, it is almost impossible for...

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    Thivyan Sep 05, 2023 for Proton Persona
  • A well-designed compact sedan

    After my old car started encountering problems every other day, I decided to trade it and purchased the Proton Persona. Persona is a well-equipped...

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    Zuti Aug 01, 2023 for Proton Persona
  • A stylish and safe car for my wife, just what I needed

    We worked really hard for the last few years and now it was time for us to get something for each other. I knew how hard it was for my wife to take...

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    Syafiq May 08, 2023 for Proton Persona
  • Best In The Compact Series!

    This is a compact car that is winning hearts all over Malaysia. With its innovative technology and outstanding safety features, the Proton provides...

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    Awang Mar 23, 2023 for Proton Persona
  • An insanely amazing car which you must get

    Come on, this car is really amazing; the classy design element matched with quality interiors. This car feels way beyond its price class. The design...

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    steve Feb 17, 2023 for Proton Persona
  • Excellent driving dynamics

    I have owned Proton Persona for three years, and I get stunned by its silky smooth performance every time I ride it. It is a value-for-money car...

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    lorenz Jan 27, 2023 for Proton Persona
  • A perfect commuter sedan

    I did not want to spend much on buying a car for my daily commute. However, I wanted a decent sedan at an affordable price. After some research, I...

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    Lalan Dec 09, 2022 for Proton Persona
  • Efficient budget sedan

    The Proton Persona is a reliable everyday car that promises a smooth and comfortable ride. This sedan is available at an affordable price which makes...

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    Ghazaar Sep 30, 2022 for Proton Persona
  • Excellent handling and performance

    The Persona is a city-friendly vehicle that is suitable for your regular commute to the office. The best thing about this sedan is its comfortable...

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    Azim Aug 05, 2022 for Proton Persona
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Proton Persona Questions & Answers (FAQs)

Get answers to frequently asked questions (FAQs) about the Proton Persona, including its features, specifications, performance, maintenance, and more.

What are the price of Proton Persona?

The Proton Persona price in the Malaysia starts from RM RM 47,800 and goes up to RM RM 58,300 (excluding SST).

Helpful (387)

What is the Cargo capacity of Proton Persona?

The new Proton Persona has Cargo volume of 510 L .

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What is the Length of Proton Persona?

The length of Proton Persona is 4366 mm , while the width is 1722 mm .

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What is the Fuel Tank Capacity of Proton Persona?

The fuel tank capacity of Proton Persona is 40 L .

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What is the Tire Size of Proton Persona?

The Proton Persona tire size is 185/55 R15 .

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What is the Alloy Wheel Size of Proton Persona?

The Proton Persona Alloy Wheel Size is 15 Inch .

Helpful (136)

What is the Power Output of Proton Persona?

The Proton Persona delivers 108 hp of maximum power and 150 Nm of maximum torque.

Helpful (137)
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Latest Question

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Q. What cars are most compared with Proton Persona?

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Q. What are the Safety Features Available in Proton Persona?

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Q. What is the Engine Capacity of Proton Persona?

has asked on May 29, 2023

Q. What is the Proton Persona Horsepower?

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Q. What else I Can buy in Proton Persona price range?

LewJun 01, 2018
Where can I view Maxus in Petaling Jaya Selangor?
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