Volvo EX30 to make debut in June as the brand’s affordable EV

KUALA LUMPUR: During the official debut of the EX90 back in November, Volvo teased a small electric crossover that was assumed to be slotted between the C40 Recharge and XC40 Recharge duo. The next update on the upcoming Volvo came last month when the company’s head Jim Rowan confirmed that the EV will be called the EX30. And, now comes the debut date of this small electric SUV.

Also read: Volvo introduces big updates for the XC40 and C40 EVs

In a recent interview with the Australian website CarSales, Rowan confirmed that the world premiere of the all-new Volvo EX30 will be held on June 15, 2023. 

According to him, the arrival of the EV is “really important” for the brand. It will be a good-sized safe SUV with a “decent range” and will be offered at a “really nice price point.” The statement connects with his earlier statement about the new entry-level SUV that promises “top safety equipment, a fantastic ride, and high quality.” 

The EX30 will target the younger generation and could potentially become Volvo’s best-selling model, he added. Last year, the Swedish-based automaker sold a total of 615,121 cars (3,194 deliveries in the local market with a y-on-y growth of 43%). By 2025, it targets annual sales of 1.2 million vehicles with half of the contribution coming from electric vehicles.

Volvo is also expected to offer the small SUV via a subscription plan in some markets. In this context, Rowan commented that the subscription will be available with a minimum period of 3 months.

After its debut in the middle of June, the production of the EV will be carried out in China with deliveries expected to commence by the end of this year.

Volvo EVs in Malaysia

Volvo’s local lineup currently has two electric vehicles - XC40 Recharge and C40 Recharge, priced at RM 278,888 and RM 288,888, respectively. At the launch event of the latter, the automaker teased the EX90 as the next EV earmarked for Malaysia. Although no timeline has yet been released, the EV is expected to arrive this year in light of the brand’s commitment to launch one EV per year.

Also read: Volvo joins “Accelerating to Zero Coalition” to boost industry’s transition to full electrification