The Era of Crossovers: Mazda CX-3

THE STARS:

• Mazda CX-3
• Honda HR-V
• Renault Captur
• Volvo XC-60
•  Audi Q3

Mazda CX-3

Background:

There is a rapid change happening every day in the current automobile industry around the world, you may or may not have noticed it. It is happening, though, and at a tremendous pace. Sedans and hatchbacks are known to be the standard household cars all over, but there is a new type of vehicle which just might be a strong contender to claim the Numero Uno spot – The Crossover. This is a mutt that amalgamates all the elements one could look for – the power of an SUV, the utility of a van and the convenience and aesthetics of a sedan. This could explain why the biggest names in the industry are looking to upgrade their arsenal and the tremendous reception every crossover receives.

Credits:

Now, here are some factual evidence to support our claim:

• Tremendous response and pre-bookings of Mazda CX-3 and Renault Captur in the Malaysian market.
• The instant success of Honda HR-V, making it debut in top-10 cars of the country by Monthly sales figures.
• Nissan Gripz and Mazda Koeru Concept at Frankfurt Motor Show grabbing all the spotlights.
• Elite giant Bentley's first venture into crossover/SUV world with Bentley Bentayga.
• The rapid rise of sales figures of all crossovers throughout the world. (0.5 million to 4.1 million in the United States alone)

Biography:

Now that the platform has been set up, we bring to you the 5 crossovers which could be responsible for a new “Era of Crossovers” in the Malaysian market -

Launch Date: 8th December 2015

Expected Price range: RM115k - RM125K

Specifications:

Exterior Design and Features:

• The solid-looking lower body with large diameter alloy wheels suggests speed and dynamic movement.
• Sleek upper cabin with blacked out door sashes, garnishes and pillars create window silhouettes with an uninterrupted flow toward the rear of the car.
• Unique ‘KODO – Soul of Motion’ design inspired by an animal leaping into action provides sleek taut lines on the sides with a powerful sense of energy that brings the CX-3 to life.
• Rear combi LED lights running over the boot lid portraying a wide rear stance.
• 16 inch custom-designed alloy wheels for a sporty touch.

Interior Design and Features:

• Driver-centric cockpit with everything ergonomically designed around you with aesthetic appeal.
• Instrument panel to the optimally positioned meter dials, displays and Multimedia Commander control which feels like an extension of body.
• Innovative boot space with flexible cargo board adjustable at either of two heights.
• Mazda CX-3's stylish interior will proffer you a real sense of its unique character and personality.
• Comfortable cabin with added practicality and intuitive features made from hand-crafted quality to remain last long.