Hyundai Motor Malaysia turns 1, announces monthly prizes, rebates, subsidies, and more

KUALA LUMPUR: Hyundai stepped up its game in Malaysia last year by taking full control of its brand presence in the local market, shifting from a distributor-led model to a direct principal-led structure. The Korean carmaker established Hyundai Motor Malaysia (HMY) and launched three new SUVs (Santa Fe, Tucson, and Staria) as part of a renewed commitment. Fast forward to today, HMY is celebrating its first anniversary in Malaysia.  

To commemorate this milestone, the company has launched an exciting sales campaign, featuring enhanced promotions, exclusive prizes, and hands-on experiences across its dealership network. The promo will run from 1 July to 30 September 2026.

Throughout this 3-month promo, customers purchasing selected Santa Fe, Staria, and Tucson models can choose between the following two packages - 

Option 1 - Total Drive Reward Package	Up to 16% Cash Rebate off the vehicle’s recommended retail price  8x scheduled free service covering labour and parts  Up to RM 5,000 fuel subsidy on selected Hyundai models
Option 2 - Instant Saving Package	Up to RM36,000 instant cash rebate off the vehicle’s recommended retail price

"Durian Runtuh Berganda-ganda!" rewards campaign

Besides offering limited-time rebates, free services & fuel subsidies, HMY has also announced the "Durian Runtuh Berganda-ganda!" rewards campaign. 

During this programme, customers who book or register any new Hyundai car will be entered for a chance to drive away Hyundai’s upcoming MPV, the Stargazer. 

Previewed at KLIMS 2026, the MPV will be offered in three variants - Style (7-seater), Prime (7-seater) and X (6-seater), with estimated pricing ranging from RM 99k to RM 121k. All variants are powered by a 1.5-litre Smartstream G1.5 MPI drivetrain generating 115 PS of maximum power and 143.8 Nm of peak torque, paired with an Intelligent Variable Transmission and 2WD. 

Additionally, customers who test drive, book, and register the brand-new Hyundai will also enter into the Monthly Lucky 7 Winners Campaign, where a total cash prize draw of RM 10,000 in Touch ‘n Go eWallet credit is up for grabs.

“Hyundai Motor Malaysia’s first anniversary marks an important milestone in Hyundai’s journey in Southeast Asia, and it reflects the strong connection we have built with customers in Malaysia. We are deeply grateful for the trust, enthusiasm and support that we’ve gotten. At Hyundai, we believe that mobility is about the people. We are committed to creating experiences that contribute towards progress for humanity through our innovative vehicles and services. We look forward to bringing innovative mobility solutions, exceptional customer experiences and greater value to our customers in Malaysia, while continuing to grow alongside the communities we serve,” said Mr. Eric Lee, President, Hyundai Motor Malaysia. 

“This first anniversary is not just a milestone for Hyundai Motor Malaysia. It’s a celebration of the customers who welcomed us into their lives and made this journey possible. Every vehicle purchased, every showroom visit and every word of encouragement has helped shaped our first year in Malaysia. This anniversary campaign is a token of appreciation to our customers for their support. We promise to continue supporting Malaysians throughout their ownership journey and beyond through our products, services and experiences we create. We look forward to many more years of growing together with our customers, partners and communities in Malaysia – Hyundai Sentiasa di sisi anda, said Ms. Jahabarnisa Haja Mohideen, Managing Director, Hyundai Motor Malaysia.  

Also read: 8th-gen Hyundai Elantra unveiled at Busan Mobility Show in South Korea