UMW Toyota Q1 2024 sales, Aidilfitri promo, efforts towards carbon neutrality and more

KUALA LUMPUR: UMW Toyota has revealed its sales performance for March and the first quarter of 2024. The leading Japanese automaker sold a total of 9,688 units during the third month of the year, including 9,471 units of Toyota and 217 units of Lexus vehicles. This has propelled UMW Toyota's year-to-date sales as of March 2024 to 23,444 units, reflecting the brand's continued market strength and consumer appeal.

Alongside achieving this sales milestone, UMW Toyota has been actively engaging in various initiatives aimed at driving innovation, community involvement, and customer satisfaction. Here's a closer look at some of its recent endeavours - 

Presented the Toyota Mirai to the Ministry of Science, Technology, and Innovation

As a part of its broader commitment to carbon neutrality, the automaker handed over the hydrogen fuel-cell-powered Toyota Mirai to the Ministry of Science, Technology, and Innovation (MOSTI) to support and demonstrate the viability, efficiency, and practicality of hydrogen-powered mobility solutions for the nation. This move aligns with the nation’s Hydrogen Economy and Technology Roadmap (HETR). 

The handing over event was honoured by the presence of YAB Dato’ Seri Anwar Ibrahim, the Prime Minister, who took the test drive of the Toyota Mirai, alongside YB Chang Lih Kang, Minister of MOSTI.

Datuk Ravindran K., President of UMWT stated “At Toyota, we believe in offering multi-pathway towards carbon neutral, wherein we offer different electrification solutions which include cleaner alternative energy. Our role extends beyond automotive manufacturing, we see ourselves as partners in Malaysia's journey towards a sustainable, eco-friendly future. We are committed to fostering a sustainable, greener, and more connected world, in line with our tagline ‘Move Your World’.”

Started accepting bookings for the Toyota Hiace SLWB

UMW Toyota has started accepting orders for the all-new Hiace SLWB (Super Long Wheelbase). Designed for businesses and large families, the new 10-seater window is priced at RM 169,000. The Hiace SLWB comes with an extended wheelbase of 3,860 mm, offering a generous interior space for both passengers and cargo.

Rolled out ‘Kegembiraan Aidilfitri Bersama Toyota’ promo for April 2024

To spread joy and celebrate the festive spirit of Aidilfitri, UMW Toyota has also announced the "Kegembiraan Aidilfitri Bersama Toyota" promo for April 2024. It offers 100% financing for selected models and promotional savings, up to RM 7,500 for the Yaris. The Toyota Service Savers program also provides the option of convenient monthly payments, starting as low as RM 31.

Announced the winners of the 2023/2024 Toyota Dream Car Art Contest (DCAC)

The Japanese automaker also announced the winners of the 2023/2024 Toyota Dream Car Art Contest (DCAC). The contest is a part of the brand’s global efforts to inspire children to envision the future of mobility. Since 2004, it has attracted almost 6.2 million participants from 100 countries.

“At Toyota, our commitment extends beyond delivering high-performance vehicles. We focus on the quality of our products, ensuring they meet the comprehensive needs of all our customers. By catering to diverse segments, including the commercial sector, we demonstrate our dedication to inclusivity and innovation. We are here to move every world, proving that Toyota is a brand for all,” Datuk Ravindran K. added.

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