BMW Malaysia becomes the automotive partner for the Maybank Championship 2023

KUALA LUMPUR: BMW Malaysia will make a comeback to the golf course with BMW i vehicles that are known for their hybrid and electric technology, leading to reduced environmental impact and lower carbon emissions.

BMW Malaysia announced that it has been roped in as the official automotive partner for the Maybank Championship 2023. By partnering with the Maybank Championship, BMW Malaysia associates itself with an event that holds great global stature in golf.

The Ladies Professional Golf Association (LPGA) has officially sanctioned this event, and it aligns with Maybank's commitment to women's sports promotion and advancement. The theme of this championship is 'Retake the Green, ' which showcases the importance of sustainability in the sporting world.

Hans de Visser, Managing Director of BMW Group Malaysia said, "We are delighted to serve as the official premium automotive partner once again for the Maybank Championship 2023. This partnership not only underscores our unwavering support for the sport, but also reaffirms BMW Malaysia's steadfast commitment to driving innovation and sustainability through our electrified vehicle line-up. Moreover, we are thrilled to be associated with a meaningful tournament that empowers the dedicated sportswomen of golf, further amplifying their impact on the sport and igniting their profound passion for the game. These are values we hold strongly in BMW Group Malaysia, where Diversity, Equity and Inclusion is at the forefront of our culture across the organisation."

Meanwhile, Vi Thim Juan, Managing Director of Auto Bavaria said, "As the largest BMW authorised dealer in Malaysia, we are thrilled to partner with BMW Group Malaysia to offer a driving experience that reflects our steadfast commitment to sustainable transportation and cutting-edge innovation. This collaboration ensures a harmonious blend of luxury, performance, and environmentally conscious mobility."

BMW Malaysia will provide seven BMW i7 and twenty-two BMW iX for official transportation during the Kuala Lumpur Golf and Country Club tournament. Additionally, the automaker will display the BMW i7 at Hole 15.

Dato' Khairussaleh Ramli, Group President & CEO of Maybank said, "We are excited to host the Maybank Championship 2023 and our highest appreciation to BMW Malaysia for their continuous support as the official premium automotive partner. Retake the Green mirrors our main intent to elevate ASEAN on a global stage and empower women golfers to realise their true potential on and off the course. In much the same way that BMW Malaysia exemplifies innovation and sustainability in the automotive industry, our expansion into professional women's golf through the Maybank Championship also reflects our commitment to diversity and sustainability in sports, which aligns with our Humanising mission."

The Maybank Championship 2023 will be held from October 26th to 29th. It will feature eighty world-class sportswomen competing for the US$3 million prize purse. Those who want to attend the event can purchase the ticket firsthand in the stands. For more information, you can visit https://www.ticket2u.com.my/maybankchampionship2023.

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