
KUALA LUMPUR: Mercedes-Benz and Virgil Abloh (Director Louis Vuitton men's wear & founder of Milan-based brand, Off-White) have crafted a designer car, called the Project Gelandewagen.
The project is based on none other than the G-Class that has been transformed into a race car with some artistic dust from the very best. The project aimed to 'drive luxury away' from the G-Class, and seeing the images, we must say they are quite successful.
Gorden Wagener, Daimler Group design chief, and Virgil Aboh together have transformed the stylish G-Class into 'something raw, natural, and altogether more honest'.
"With Project Geländewagen, we create a unique artwork that showcases future interpretations of luxury and the desire for beauty and the extraordinary. The result is something between reality and the future. The collaboration with Virgil has seen two distinct design philosophies unite, for a one-of-a-kind re-imagination of the G that continues to celebrate the extraordinary at its core," said Wagener.
Mercedes will create a replica of the Project Gelandewagen for auction purposes, proceeded of which will be used to support international creative communities. Advanced bidding will commence from September 14, 2020.
Here are the key design elements found in Project Gelandewagen's -
Creations like these come as a breath of fresh air in the otherwise mundane auto scenario. We hope to see some more such 'out of the box' outcomes in the future.
Also Read: Mercedes-Benz G-Class gets new equipment and more