Honda Malaysia celebrates 25th Anniversary with a special “Because of You” campaign

Honda Malaysia celebrates  25th Anniversary with a special “Because of You” campaign

KUALA LUMPUR: Honda Malaysia has completed its 25 years of operation in the country, marking a significant milestone in its journey of delivering reliable, innovative and customer-focused mobility solutions.

KEY TAKEAWAYS

  • What does Honda Malaysia’s “Because of You” campaign offer?

    This 25th anniversary special campaign offers exclusive rewards, lucky draw prizes, trade-in benefits, and flexible financing options to customers. 
  • How long will the Honda 25th Anniversary “Because of You” campaign last? 

    The Honda 25th Anniversary “Because of You” campaign will run till December 31, 2025. 
  • To commemorate the quarter century, the company has rolled out a special 25th Anniversary “Because of You” campaign, offering exciting deals to Malaysian customers. Through this programme, the automaker expresses gratitude to Malaysians for being part of its journey. 

    Honda WR-V RS Photo from Honda

    Honda 25th Anniversary “Because of You” campaign

    Running from 1st October to 31st December 2025, the campaign offers the biggest rewards and lucky draw prizes in its history, worth up to RM 1 million. These include six units of Honda models –

    Honda HR-V Photo by Adam Aubrey

    How to participate: To participate in this exciting lucky draw contest, one needs to test drive or register any Honda model at any authorised Honda dealership nationwide during the campaign period. Notably, each action earns at least one lucky draw entry. That means, the more entries a participant collects, the higher their chances of winning a brand new Honda car.

    Winner announcement: Honda Malaysia will announce two lucky winners each month on its official Facebook page and through the dealer network.

    Honda Insurance Plus rebates and Honda Certified Used Cars programme

    Honda 25th Anniversary “Because of You” campaign also includes Honda Insurance Plus (HiP) rebates and a special trade-in programme, Honda Certified Used Cars (HCUC). The latter makes owning a Honda car easier during the campaign period with more flexible financing options. 

    There is also a special after-sales discount of 25% *a on selected parts (including the Belt Alternator, Link Stabilizer, Lower Arm, and Absorber).

    Honda Malaysia rewarding programmes 

    • Honda Loyalist & Loyalist Plus Programme: It offers up to RM 2,000 cash rebate or service vouchers for existing Honda owners, their family members such as parents, spouse and children, and even Honda motorcycle owners.
    • Upgrader Programme: This offers RM 1,500 cash rebate or service vouchers for the City and WR-V to car owners looking to upgrade their Honda car. 
    Honda  City Photo from Honda
    • Government Servant Programme: Appreciating the government’s continuous support, this initiative is exclusive to government servants, offering an additional RM 1,500 cash rebate on the purchase of the City, Civic and the all-new HR-V between 1st October and 31st December 2025. 

    Honda Malaysia: Key milestones in local assembly and growth

    • Honda began local assembly at the Pegoh Plant in 2003 with the CR-V 
    • It pioneered the introduction of hybrid models, starting with the Civic Hybrid in 2004. 
    • In 2014, the automaker significantly boosted its manufacturing capability by doubling its annual production capacity to 100,000 units with the opening of its No. 2 line. 
    • Honda Malaysia achieved its one millionth sales unit in 2021 and its one-millionth production unit in 2022. 
    Honda Civic Photo from Honda

    Honda Malaysia Managing Director and Chief Executive Officer Mr. Narushi Yazaki, said, “2025 marks a meaningful milestone for Honda Malaysia since our establishment in 2000. Over the past 25 years, our journey has been shaped by both challenges and achievements. Guided by our ‘Challenging Spirit’, we have grown into a full-fledged marque, one that remains committed to Malaysians and to being a company that society wants to exist. 

    “We are deeply grateful to our valued customers for their unwavering trust in Honda, which has been the driving force behind our success. We also extend our sincere appreciation to the Malaysian Government for its continued support. Together with our dealers and stakeholders, this strong support has enabled us to maintain our No.1 position in the Non-National Passenger Vehicle segment for 11 consecutive years. The 25th Anniversary “Because of You” Campaign is our way of expressing gratitude and saying ‘terima kasih’ to Malaysians,” he added. 

    Also read: Honda teams up with KTMB; provides e.N1 EVs for ASEAN Railways CEOs’ conference

    Sippi Vig

    Sippi Vig

    Sippi is a versatile writer and specializes in crafting both blog articles and site content for the automotive industry. Her strong analytical skills help in curating articles backed with stong number analysis for our audience. She enjoys reviewing the latest cars/models and describing new technologies. She holds a master of business administration degree in finance and marketing. When she’s not working, she enjoys travel, adventure, reading, and gardening.

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