MAS 2025: Don’t miss special deals and engaging activities at Proton’s booth

KUALA LUMPUR: Alongside its second EV model, Proton has several other exciting surprises for visitors at the Malaysia Autoshow 2025.

Set to open for the public on May 9, 2025, the event offers a dynamic display of its latest models and innovations, together with interactive attractions and exclusive promotions. 

Immersive and interactive displays

With the theme “Inspiring Connections”, the automaker’s booth will feature -

• Proton’s best-selling models, such as the X50, X70, X90, and the S70 and the highly anticipated second EV, the e.MAS 5.
• 5D Instagrammable Experience featuring the Proton S70, enabling visitors to design a custom car wrap using an interactive screen. The design is projected live onto a real Proton S70.
• Malaysia Autoshow’s first digital laser light show delivering a unique, high-tech visual experience.

“MAS 2025 is a key platform for PROTON to connect with the car buyers and share the next chapter of PROTON’s journey. The new model preview offers a look into our future and continued drive for innovation, while the display of current models showcases the breadth and depth of our current models in the lineup,” said Dr Li Chunrong, Chief Executive Officer, PROTON.

Customer-first campaigns and limited-time offers

Proton also offers exclusive promotions (T&C apply) during MAS 2025, including:

• Rebates of up to RM 10,000 and trade-in bonuses of up to RM 5,000 under the “MAY-LAH! Buy PROTON” campaign.
• Up to RM 1,000 extra rebate for customers making a booking at MAS 2025 only.
• In a collaboration with Grab, up to RM 3,500 will be offered as support for e-hailing drivers to purchase a new PROTON Saga.
• One year of free servicing, on top of the existing promotions, for educators and healthcare professionals.
• Fresh grads can enjoy over RM 3,000 in total savings - consisting of 3 months of zero installments worth RM 1,500, free road tax for the first year, up to RM 1,000 in rebates, and a RM 500 trade-in bonus.
• Visitors who test drive and register any ICE-powered Proton car can also join the ongoing test drive campaign and get a chance to win petrol cards and a brand-new Proton e.MAS 7.

Visitors can also participate in a creative slogan campaign that will help define how the Proton e.MAS 5 EV resonates with the public.

Also read: Proton sold 12,692 units in April 2025; e.MAS 7 tops Malaysia’s EV sales