Proton e.MAS sets new monthly sales record - one unit sold every 7 minutes

KUALA LUMPUR: Proton e.MAS has been creating new highs with each passing month. After becoming the fastest automotive brand in Malaysia to achieve 31,504 xEV registrations in record time, Proton e.MAS has now posted its strongest monthly performance since its August launch.

Also read: Proton's biggest month ever in Malaysia: 22,632 units moved in August 2026

The company surpassed the 6,000-unit mark, recording total sales of 6,047 vehicles during the month (including 5,999 domestic registrations), with one unit sold every 7 minutes. The achievement also makes the Proton e.MAS the fastest xEV brand in Malaysia to surpass 6,000 units sold in a single month.

The success is attributed to the automaker’s growing range of exciting models, catering to the modern needs of Malaysian customers. Here’s the model-wise breakdown of Proton e.MAS total sales in August 2026 -

• Proton e.MAS 5: 4,770 units or nearly 80 per cent  (Malaysia's No.1 EV)
• Proton e.MAS 7: 613 units
• Proton e.MAS 7 PHEV: 616 units

Proton e.MAS YTD sales reach 27,855 units 

With the remarkable performance in August, the brand’s year-to-date sales reached 27,855 units, including 27,402 domestic and 453 overseas registrations. Domestically, Selangor accounted for 51 per cent of total domestic sales, followed by Johor and Penang. Together, these three states contributed 71 per cent of Proton e.MAS’ domestic sales in August. The export markets include Nepal, Trinidad & Tobago, Singapore and Mauritius.

“Reaching 5,999 registrations in a single month is a tremendous milestone for Proton e.MAS, but above all, it is a reflection of the trust and support Malaysians have placed in our brand,” said Mr. Zhang Qiang, Chief Executive Officer of PRO-NET.

“As we celebrate the spirit of Merdeka and look ahead to Malaysia Day, we are reminded of how far Malaysia has come through the courage to embrace change and move forward together. We are proud that more Malaysians are choosing to be part of this journey towards an electrified future, and we are deeply grateful for the confidence they have placed in Proton e.MAS,” Mr Zhang added.

Expanding support network and developing Malaysia’s EV expertise

The growing sales momentum is backed by the company’s expanding ecosystem. Proton e.MAS has a total of 60 dealerships, 46 service centres and 10 body & paint Centres across the country, up from 36 dealerships and 29 service centres a year ago. 

It has a network of 103 DC Fast Chargers available at selected dealerships nationwide, while the Integrated Live Charging Map, available in all e.MAS vehicles and through the e.MAS app, offers access to more than 4,700 charging points nationwide, including more than 1,500 charging points across over 600 high-rise residences.

In terms of developing Malaysia’s EV expertise, the brand has collaborated with TVETMARA to launch the inaugural Aftersales Skills Competition, offering Malaysian technical personnel a platform to demonstrate and sharpen their capabilities in EV aftersales. This partnership aims to develop local talent, improve technical competency, and support the long-term growth of the xEV sector.

Also read: Proton S70 gets two cheaper NA variants, bookings now open, est under RM60k